Benefits of Building BUILT GREEN®



Affordability is key—for the builder and for the homeowner. As compared to other prominent programs, Built Green’s costs to participate are minimal. And the pay-off of gaining a competitive edge, showing leadership, and staying ahead of government-imposed regulation far outweighs the financial expense.

We need to do everything we can to make the dream of homeownership a reality. It is increasingly important that builders offer affordability to their customers—a BUILT GREEN® home saves the homeowner money in the short-term and the long-term. Nothing speaks more than the bottom line to your customer and to you as a builder. And as for the affordability of our programs, often our new builders are surprised at just how many of the requirements for a BUILT GREEN® certification they’re already doing: affordability for you and affordability for your customer.

Incoming Building Code 

BUILT GREEN programs complement the incoming/new building code changes; specifically, the new section of the code (9.36) dealing with energy efficiency. Homebuilders will have a choice as to how they achieve the requirement: prescriptive (do this/do that) or performance (EnerGuide). The new building code is going to escalate costs, and for those participating in our program, they know how to take those same dollars and get a better result. The energy efficiency in our program is the expensive part; many of the rest of our measures are cost neutral, or even save money. Builders can spend the same money, be code compliant, and participate in our program, while building a better quality home.


BUILT GREEN® homes are third-party certified and include a two-in-one—an EnerGuide label and a BUILT GREEN® seal. This certification recognizes the authenticity of the home and offers credibility, as builders are able to offer their customers a detailed report and a checklist, showing which products were used in their home's construction. This gives the homeowner a reference for the maintenance of their home and allows them peace of mind on home performance expectations associated with the certification. And certification offers you, as the builder, bragging rights—proudly display the certification of your home by investing in a BUILT GREEN® plaque that appears on the outside of the home or on the sidewalk. Plaques can be ordered through the BUILT GREEN® office.

Staying Ahead of Building Code Changes

Our programs complement the new energy requirement of the code and give builders a leading edge. BUILT GREEN® programs address energy requirements and go beyond energy efficiency to include the preservation of natural resources, reduction of pollution, ventilation and air quality, and the improvement of home durability—giving our builders a competitive advantage. This is important, as the increase in energy requirements will put builders on a more even playing field with their competitors.


A builder can spend the same money, be code compliant, and affordably participate in our program. As builders increase their green building requirements, costs to build a home will escalate. Homebuilders will now have a choice as to how they achieve the requirement: prescriptive (do this/do that) or performance (EnerGuide). For builders participating in the BUILT GREEN® program, using the performance path, they know how to take those same dollars that would be used on the prescriptive path and get a better result for the home buyer. The energy efficiency in the BUILT GREEN® program is what requires some investment; many of the rest of the program’s measures are cost neutral or even save money.


Increased durability and quality are benefits of a BUILT GREEN® home. A BUILT GREEN® certified home means your homeowners will require fewer renovations and will save homeowners money on utility bills due to higher efficiency (for more detail, have a look at our Living Green page.). One of the most overlooked aspects of a sustainably built home is durability. The new homes built today will last for at least 100 years. We want to ensure that we aren’t building homes that need substantial renovation every five years. While renovating is costly, there is also an adverse effect on the environment in terms of waste generated & energy consumed in the process. BUILT GREEN® homes can feature a wide variety of durable features. These can range from engineered lumber that resists warping, to extremely durable exterior features such as 30 year shingles. Your BUILT GREEN® builder will provide you all the details on what will be featured in your home.

Plus, Pass Along the Benefits to your Customers

Building a BUILT GREEN® certified home gives you another competitive advantage—you’re able to pass along the benefits of a BUILT GREEN® home to the homebuyers--a healthier, more durable home with a lower environmental impact, as well as the ability to choose which green features they want. Further, BUILT GREEN® homes are affordable with a reduction in monthly operating costs, rebates, and more.