2026 Maverick Awards: Sharing Outcomes
This year’s Maverick Awards’ cycle generated great interest, exposure and the opportunity to showcase the incredible work you all do.
As we move into autumn, we want to share some of the results from this year’s promotions. We were impressed with those who submitted, from British Columbia through to Ontario. Meanwhile, the judges were challenged with choosing the winners—with a range of projects and nominated ambassadors, this was no easy task. As you know, the winners were Effect Home Builders, Edmonton; Excel Homes, Calgary & Edmonton; Carbon Wise, Vancouver; and Best Builders' Phoenix House, Abbotsford. See them here.
For us, it was an opportunity to review the tremendous work happening across Canada, profile the work, and celebrate the progression of sustainable building practices. For you, we want to share some of these outcomes, especially the profile received. While this will continue through the remainder of the year, some formal aspects of the results have wrapped up.
Exposure
As a niche awards program with three exclusive winners per year (this year, we had a two-way tie, so we had four winners), our marketing communications activity offers in-depth coverage of the winners. Rather than a gala, we invest our resources into showcasing the excellent work being done in the built environment.
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Digital Advertising |
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Earned Media 3,937,248 total potential audience to-date. |
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Newsletters / Communiques |
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Online Toolkits Customized sponsors toolkits for our winners, finalists, judges and sponsors. |
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Social Media |
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Traditional Print 12,600 circulation across the country through Construction Canada. |
| Winners’ Videos 350,220 impressions through digital advertising + ongoing exposure through our website, communiques & social media channels. *This does not include impressions through winners' channels. |
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We are grateful to all those driving progress in sustainability practices in the built environment, and with the Maverick Awards, to have another opportunity to spotlight a selection of these achievements.
Highlighting our finalists and winners within the building sector allows us to make sustainability more real, with actual examples of the people involved and the work they’re doing.
2027 Maverick Awards
While there is coverage yet to come for the 2026 Awards, work is underway on the 2027 Awards. For a chance to be featured as one of our Mavericks, learn about how to submit your entry, which opens October 20, 2026.
This year, we’re adding a new category, plus we've made updates regarding submissions, which reduces the amount of written answers—details coming soon!
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